Data protection
1. Data protection at a glance
General information
The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data that can be used to personally identify you. Detailed information on the subject of data protection can be found in our data protection declaration listed below this text.
Data collection on our website
Who is responsible for data collection on this website?
Data processing on this website is carried out by the website operator. You can find their contact details in the imprint of this website.
How do we collect your data?
On the one hand, your data is collected when you provide it to us. This could, for example, be data that you enter into a contact form.
Other data is automatically collected by our IT systems when you visit the website. This is primarily technical data (e.g. internet browser, operating system or time of page access). This data is collected automatically as soon as you enter our website.
What do we use your data for?
Some of the data is collected to ensure that the website is provided error-free. Other data may be used to analyze your user behavior. Please note that if we deliver the goods, we may have to forward your contact details, including telephone number and email address, to the shipping company in order to ensure correct delivery.
What rights do you have regarding your data?
You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to request that this data be corrected, blocked or deleted. You can contact us at any time at the address given in the legal notice if you have any further questions about data protection. You also have the right to lodge a complaint with the responsible supervisory authority.
Analytics and Third Party Tools
When you visit our website, your surfing behavior can be statistically evaluated. This happens primarily with cookies and with so-called analysis programs. The analysis of your surfing behavior is usually anonymous; surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. You can find detailed information about this in the following data protection declaration.
You can object to this analysis. We will inform you about the objection options in this data protection declaration.
2. General information and mandatory information
data protection
The operators of these sites take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.
When you use this website, various personal data is collected. Personal data is data that can be used to personally identify you. This data protection declaration explains what data we collect and what we use it for. It also explains how and for what purpose this happens.
We would like to point out that data transmission over the Internet (e.g. when communicating via email) can have security gaps. Complete protection of data from access by third parties is not possible.
Note on the responsible body
The responsible body for data processing on this website is:
Rolf Wuthrich
Le Chandon 1
CH-1580 Avenches
Tel. +41 (0)79 206 08 37
e-mail: sailingblueplanet@gmail.com / Info@swi-tec.com
The responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, email addresses, etc.).
Revocation of your consent to data processing
Many data processing operations are only possible with your express consent. You can revoke any consent you have already given at any time. All you need to do is send us an informal email. The lawfulness of the data processing carried out until the revocation remains unaffected by the revocation.
Right to lodge a complaint with the responsible supervisory authority
In the event of data protection violations, the person affected has the right to lodge a complaint with the responsible supervisory authority. The responsible supervisory authority for data protection issues is the state data protection officer of the federal state in which our company is based. A list of data protection officers and their contact details can be found at the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.
Right to data portability
You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the data to be transferred directly to another person responsible, this will only be done if it is technically feasible.
SSL or TLS encryption
For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses an SSL or. TLS encryption. You can recognize an encrypted connection by the browser address line changing from “http://” to “https://” and by the lock symbol in your browser line.
If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Encrypted payment transactions on this website
If there is an obligation to provide us with your payment data (e.g. account number for direct debit authorization) after concluding a paid contract, this data will be required for payment processing.
Payment transactions using common payment methods (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the browser address line changing from “http://” to “https://” and by the lock symbol in your browser line.
With encrypted communication, the payment details you transmit to us cannot be read by third parties.
Information, blocking, deletion
Within the framework of the applicable legal provisions, you have the right to free information at any time about your stored personal data, its origin and recipient and the purpose of data processing and, if necessary, a right to correct, block or delete this data. You can contact us at any time at the address given in the legal notice for this purpose or for further questions on the subject of personal data.
Objection to advertising emails
The use of contact details published as part of the imprint obligation to send unsolicited advertising and information materials is hereby objected to. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited advertising information being sent, such as spam emails.
3. Data collection on our website
Cookies
Some of the websites use so-called cookies. Cookies do not cause any damage to your computer and do not contain viruses. Cookies serve to make our offering more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and that your browser saves.
Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognize your browser the next time you visit.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.
Cookies that are necessary to carry out the electronic communication process or to provide certain functions you require (e.g. shopping cart function) are stored on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in storing cookies in order to provide its services in a technically error-free and optimized manner. If other cookies (e.g. cookies to analyze your surfing behavior) are stored, they will be treated separately in this data protection declaration.
Server log files
The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:
Browser type and browser version
operating system used
Referrer URL
Host name of the accessing computer
Time of server request
IP address
This data will not be merged with other data sources.
The basis for data processing is Article 6 (1) (f) GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.
Contact form
If you send us inquiries using the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us in order to process the inquiry and in case of follow-up questions. We will not pass on this data without your consent.
The data entered into the contact form is therefore processed exclusively on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke this consent at any time. All you need to do is send us an informal email. The legality of the data processing operations carried out up to the time of revocation remains unaffected by the revocation.
The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.
Registration on this website
You can register on our website to use additional functions on the site. We only use the data entered for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise we will reject the registration.
For important changes, such as the scope of the offer or technically necessary changes, we use the email address provided during registration to inform you in this way.
The data entered during registration is processed based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent at any time. All you need to do is send us an informal email. The legality of the data processing that has already taken place remains unaffected by the revocation.
The data collected during registration will be stored by us for as long as you are registered on our website and will then be deleted. Statutory retention periods remain unaffected.
Registration with Facebook Connect
Instead of registering directly on our website, you can register with Facebook Connect. The provider of this service is Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.
If you decide to register with Facebook Connect and click on the “Login with Facebook” / “Connect with Facebook” button, you will automatically be redirected to the Facebook platform. You can log in there with your usage data. This will link your Facebook profile to our website or services. This link gives us access to your data stored on Facebook. These are mainly:
Facebook name
Facebook profile and cover photo
Facebook profile picture
Email address stored on Facebook
Facebook ID
Facebook friends lists
Facebook Likes
Birthday
Gender
country
Language
This data is used to set up, provide and personalize your account.
For more information, see the Facebook Terms of Use and the Facebook Privacy Policy. You can find these at: https://de-de.facebook.com/about/privacy/ and https://www.facebook.com/legal/terms/.
Comment function on this website
For the comment function on this page, in addition to your comment, information about the time the comment was created, your email address and, if you do not post anonymously, your chosen username are stored.
Storage of the IP address
Our comment function stores the IP addresses of users who write comments. Since we do not check comments on our site before they are activated, we need this data in order to be able to take action against the author in the event of legal violations such as insults or propaganda.
Subscribe to comments
As a user of the site, you can subscribe to comments after registering. You will receive a confirmation email to check whether you are the owner of the email address provided. You can unsubscribe from this function at any time via a link in the information emails. In this case, the data entered when subscribing to comments will be deleted; However, if you have transmitted this data to us for other purposes and elsewhere (e.g. newsletter subscription), it will remain with us.
Storage period for comments
The comments and the associated data (e.g. IP address) are stored and remain on our website until the commented content has been completely deleted or the comments have to be deleted for legal reasons (e.g. offensive comments).
Legal basis
The comments are stored based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent at any time. All you need to do is send us an informal email. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
Processing data (customer and contract data)
We collect, process and use personal data only to the extent that it is necessary for the establishment, content or change of the legal relationship (inventory data). This is done on the basis of Article 6 Paragraph 1 Letter b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures. We only collect, process and use personal data about the use of our website (usage data) to the extent necessary to enable the user to use the service or to bill for it.
The customer data collected will be deleted after the order has been completed or the business relationship has ended. Statutory retention periods remain unaffected.
Data transmission when concluding a contract for online shops, retailers and shipping of goods
We only transmit personal data to third parties if this is necessary as part of the contract processing, for example to the company entrusted with the delivery of the goods or the credit institution entrusted with the payment processing. The data will not be transmitted further or will only be transmitted if you have expressly agreed to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.
The basis for data processing is Article 6 Paragraph 1 Letter b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.
Data transfer when concluding a contract for services and digital content
We only transmit personal data to third parties if this is necessary as part of contract processing, for example to the credit institution responsible for processing payments.
The data will not be transmitted further or will only be transmitted if you have expressly agreed to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.
The basis for data processing is Article 6 Paragraph 1 Letter b GDPR, which allows the processing of data to fulfill a contract or pre-contractual measures.
4. Social media
Share content via plugins (Facebook, Google+1, Twitter & Co.)
The content on our pages can be shared on social networks such as Facebook, Twitter or Google+ in accordance with data protection regulations. This site uses the eRecht24 Safe Sharing Tool for this purpose. This tool only establishes direct contact between the networks and users when the user actively clicks on one of these buttons.
This tool does not automatically transfer user data to the operators of these platforms. If the user is logged in to one of the social networks, when using the social buttons from Facebook, Google+1, Twitter & Co., an information window appears in which the user can confirm the text before sending it.
Our users can share the contents of this site on social networks in compliance with data protection regulations without complete surfing profiles being created by the network operators.
Facebook plugins (Like & Share button)
Plugins from the social network Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA, are integrated into our pages. You can recognize the Facebook plugins by the Facebook logo or the “Like” button on our site. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/.
When you visit our pages, the plugin establishes a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited our site with your IP address. If you click the Facebook “Like” button while you are logged into your Facebook account, you can link the content of our pages to your Facebook profile. This allows Facebook to assign your visit to our pages to your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information can be found in Facebook’s data protection declaration at: https://de-de.facebook.com/policy.php.
If you do not want Facebook to be able to assign your visit to our pages to your Facebook user account, please log out of your Facebook user account.
Google+ plugin
Our pages use functions from Google+. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
Collection and sharing of information: You can use the Google+ button to publish information worldwide. Using the Google+ button, you and other users receive personalized content from Google and our partners. Google stores both the information that you gave +1 to a piece of content and information about the page you viewed when you clicked +1. Your +1 can be displayed as information along with your profile name and your photo in Google services, such as in search results or in your Google profile, or elsewhere on websites and advertisements on the Internet.
Google records information about your +1 activities to improve Google services for you and others. In order to use the Google+ button, you need a globally visible, public Google profile, which must contain at least the name chosen for the profile. This name is used across all Google services. In some cases, this name may also replace another name you used when sharing content through your Google Account. The identity of your Google profile may be displayed to users who know your email address or have other identifying information about you.
Use of the information collected: In addition to the purposes explained above, the information you provide will be used in accordance with the applicable Google data protection regulations. Google may publish aggregated statistics about users’ +1 activities or pass them on to users and partners, such as publishers, advertisers or affiliated websites.
Instagram plugin
Functions of the Instagram service are integrated into our pages. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.
If you are logged into your Instagram account, you can link the content of our pages to your Instagram profile by clicking on the Instagram button. This allows Instagram to assign your visit to our pages to your user account. We would like to point out that as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Instagram.
Further information can be found in Instagram’s privacy policy: https://instagram.com/about/legal/privacy/.
Tumblr plugin
Our pages use buttons from the Tumblr service. The provider is Tumblr, Inc., 35 East 21st St, 10th Floor, New York, NY 10010, USA.
These buttons allow you to share a post or page on Tumblr or follow the provider on Tumblr. When you access one of our websites with the Tumblr button, the browser establishes a direct connection with the Tumblr servers. We have no influence on the amount of data that Tumblr collects and transmits using this plugin. According to the current status, the user’s IP address and the URL of the respective website are transmitted.
Further information can be found in Tumblr’s privacy policy at: https://www.tumblr.com/policy/de/privacy.
5. Analysis tools and advertising
Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and enable your use of the website to be analyzed. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.
Google Analytics cookies are stored on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
IP anonymization
We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics is not combined with other Google data.
Browser plugin
You can prevent the storage of cookies by setting your browser software accordingly; However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading the browser plug-in available under the following link and install: https://tools.google.com/dlpage/gaoptout?hl=de.
Objection against data collection
You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this website: deactivate Google Analytics.
You can find more information about how Google Analytics handles user data in Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.
Matomo (formerly Piwik)
This website uses the open source web analysis service Matomo. Matomo uses so-called “cookies”. These are text files that are stored on your computer and enable your use of the website to be analyzed. For this purpose, the information generated by the cookie about the use of this website is stored on our server. The IP address is anonymized before storage.
Matomo cookies remain on your device until you delete them.
Matomo cookies are stored on the basis of Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in the anonymized analysis of user behavior in order to optimize both its website and its advertising.
The information generated by the cookie about the use of this website will not be passed on to third parties. You can prevent the storage of cookies by setting your browser software accordingly; However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.
If you do not agree to the storage and use of your data, you can deactivate the storage and use here. In this case, an opt-out cookie will be stored in your browser, which prevents Matomo from storing usage data. If you delete your cookies, the Matomo opt-out cookie will also be deleted. The opt-out must be reactivated when you visit our site again.
[Insert Matomo iframe code here] (Click for instructions)WordPress Stats
This website uses the WordPress tool Stats to statistically evaluate visitor access. The provider is Automattic Inc., 60 29th Street #343, San Francisco, CA 94110-4929, USA.
Google AdSense uses so-called “cookies”, text files that are stored on your computer and enable the use of the website to be analyzed. Google AdSense also uses so-called web beacons (invisible graphics). These web beacons can be used to evaluate information such as visitor traffic on these pages.
The information generated by cookies and web beacons about the use of this website (including your IP address) and delivery of advertising formats is transmitted to a Google server in the USA and stored there. This information may be passed on by Google to Google’s contractual partners. However, Google will not combine your IP address with other data stored about you.
AdSense cookies are stored on the basis of Article 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
You can prevent the installation of cookies by setting your browser software accordingly; However, we would like to point out that in this case you may not be able to fully use all of the functions of this website. By using this website, you agree to the processing of the data collected about you by Google in the manner and for the purpose described above.
Google AdWords and Google Conversion Tracking
This website uses Google AdWords. AdWords is an online advertising program from Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, United States (“Google”).
As part of Google AdWords, we use so-called conversion tracking. If you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the Internet browser stores on the user’s computer. These cookies expire after 30 days and are not used to personally identify users. If the user visits certain pages on this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page.
Each Google AdWords customer receives a different cookie. The cookies cannot be tracked across the websites of AdWords customers. The information collected using the conversion cookie is used to create conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information that can be used to personally identify users. If you do not want to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie via your Internet browser under user settings. You will then not be included in the conversion tracking statistics.
The storage of “conversion cookies” is based on Art. 6 Para. 1 lit. f GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.
You can find more information about Google AdWords and Google Conversion Tracking in Google’s data protection regulations: https://www.google.de/policies/privacy/.
You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be restricted.
Google reCAPTCHA
We use “Google reCAPTCHA” (hereinafter “reCAPTCHA”) on our websites. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA (“Google”).
reCAPTCHA is intended to check whether data entry on our websites (e.g. in a contact form) is done by a human or by an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For analysis, reCAPTCHA evaluates various information (e.g. IP address, length of time the website visitor stays on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.
The reCAPTCHA analyzes run completely in the background. Website visitors are not informed that an analysis is taking place.
Data processing is carried out on the basis of Article 6 Paragraph 1 Letter f GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated spying and SPAM.
Further information about Google reCAPTCHA and Google’s privacy policy can be found at the following links: https://www.google.com/intl/de/policies/privacy/ and https://www.google.com/recaptcha/intro/android. html.
Facebook pixels
Our website uses the visitor action pixel from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) to measure conversions.
This allows the behavior of site visitors to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This allows the effectiveness of Facebook advertisements to be evaluated for statistical and market research purposes and future advertising measures to be optimized.
The data collected is anonymous for us as the operator of this website; we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage guidelines. This allows Facebook to enable the placement of advertisements on Facebook pages as well as outside of Facebook. As the site operator, we cannot influence this use of data.
You can find further information on protecting your privacy in Facebook’s data protection information: https://www.facebook.com/about/privacy/.
You can also deactivate the “Custom Audiences” remarketing function in the ad settings area at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this you must be logged in to Facebook.
If you do not have a Facebook account, you can deactivate Facebook usage-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.
6. Newsletters
Newsletter data
If you would like to receive the newsletter offered on the website, we need an email address from you as well as information that allows us to verify that you are the owner of the email address provided and that you agree to receive the newsletter . No further data is collected or only collected on a voluntary basis. We use this data exclusively to send the requested information and do not pass it on to third parties.
The data entered into the newsletter registration form is processed exclusively on the basis of your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke your consent to the storage of data, the e-mail address and their use to send the newsletter at any time, for example via the “unsubscribe” link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
The data you provide to us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted after you unsubscribe from the newsletter. Data stored by us for other purposes (e.g. email addresses for the member area) remains unaffected.
Legal basis
Data processing is based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke this consent at any time. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
Storage period
The data you provide to us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from both our servers and Rapidmail’s servers after you unsubscribe from the newsletter. Data stored by us for other purposes (e.g. email addresses for the member area) remains unaffected.
For more information, please see Rapidmail’s data security information at: https://www.rapidmail.de/datensicherheit.
Conclusion of a contract for order data processing
We have concluded a contract with Rapidmail in which we oblige Rapidmail to protect our customers’ data and not to pass it on to third parties. This contract can be viewed at the following link: https://de.rapidmail.wiki/files/adv/muster-vertragsdatenrechner.pdf.
Newsletter2Go
This website uses Newsletter2Go to send newsletters. The provider is Newsletter2Go GmbH, Nürnberger Straße 8, 10787 Berlin, Germany.
Newsletter2Go is a service that, among other things, can be used to organize and analyze the sending of newsletters. The data you enter for the purpose of subscribing to the newsletter will be stored on Newsletter2Go’s servers in Germany.
If you do not want any analysis by Newsletter2Go, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. You can also unsubscribe from the newsletter directly on the website.
Data analysis by Newsletter2Go
With the help of Newsletter2Go we are able to analyze our newsletter campaigns. For example, we can see whether a newsletter message was opened and which links, if any, were clicked. In this way, we can determine, among other things, which links were clicked on particularly often.
We can also see whether certain previously defined actions were carried out after opening/clicking (conversion rate). For example, we can see whether you made a purchase after clicking on the newsletter.
Newsletter2Go also allows us to divide (“cluster”) newsletter recipients based on different categories. The newsletter recipients can be divided, for example, according to age, gender or place of residence. In this way, the newsletters can be better adapted to the respective target groups.
Detailed information about the functions of Newsletter2Go can be found at the following link: https://www.newsletter2go.de/features/newsletter-software/.
Legal basis
Data processing is based on your consent (Art. 6 Para. 1 lit. a GDPR). You can revoke this consent at any time. The legality of the data processing operations that have already taken place remains unaffected by the revocation.
7. Plugins and tools
YouTube
Our website uses plugins from the YouTube site operated by Google. The website is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
When you visit one of our pages equipped with a YouTube plugin, a connection to YouTube’s servers is established. The YouTube server is informed which of our pages you have visited.
If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in the interest of an attractive presentation of our online offerings. This represents a legitimate interest within the meaning of Article 6 Paragraph 1 Letter f GDPR.
Further information on how to handle user data can be found in YouTube’s privacy policy at: https://www.google.de/intl/de/policies/privacy.
Vimeo
Our website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.
When you visit one of our pages equipped with a Vimeo plugin, a connection to Vimeo’s servers is established. The Vimeo server is informed which of our pages you have visited. Vimeo also obtains your IP address. This applies even if you are not logged in to Vimeo or do not have an account with Vimeo. The information collected by Vimeo is transmitted to the Vimeo server in the USA.
If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.
Further information on how to handle user data can be found in Vimeo’s privacy policy at: https://vimeo.com/privacy.
Google Web Fonts
This site uses so-called web fonts, which are provided by Google, for the uniform display of fonts. When you access a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.
For this purpose, the browser you use must connect to Google’s servers. This gives Google knowledge that our website was accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and attractive presentation of our online offerings. This represents a legitimate interest within the meaning of Article 6 Paragraph 1 Letter f GDPR.
If your browser does not support web fonts, your computer will use a standard font.
Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google’s privacy policy: https://www.google.com/policies/privacy/.
Google Maps
This site uses the Google Maps map service via an API. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
In order to use the functions of Google Maps, it is necessary to save your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.
The use of Google Maps is in the interest of an attractive presentation of our online offerings and to make it easy to find the places we indicate on the website. This represents a legitimate interest within the meaning of Article 6 Paragraph 1 Letter f GDPR.
You can find more information on how to handle user data in Google’s privacy policy: https://www.google.de/intl/de/policies/privacy/.
Instant bank transfer
On our website we offer, among other things, payment by “immediate transfer”. The provider of this payment service is
Siebenberge GmbH
Toggenburgerstrasse 29
CH-9652 Neu St. Johann SG
Switzerland.
With the help of the “immediate transfer” procedure, we receive a payment confirmation in real time and can begin fulfilling our obligations immediately.
If you have chosen the “Sofortüberweisung” payment method, send the PIN and a valid TAN to Sofort GmbH, which they can use to log into your online banking account. Sofort GmbH automatically checks your account balance after logging in and carries out the transfer to us using the TAN you provided. It then immediately sends us a transaction confirmation. After logging in, your sales, the credit limit of the overdraft facility and the existence of other accounts as well as their balances are automatically checked.
In addition to the PIN and TAN, the payment details you entered and personal data will also be transmitted. Your personal data includes your first and last name, address, telephone number(s), email address, IP address and, if applicable, other data required for payment processing. The transmission of this data is necessary to establish your identity beyond doubt and to prevent attempted fraud.
The transmission of your data is based on Art. 6 Para. 1 lit. a GDPR (consent) and Art. 6 Para. 1 lit. b GDPR (processing to fulfill a contract). You have the option to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of past data processing operations.